Company App
AI-Driven
Loyalty & Promotions
platform for grocers
A comprehensive AI platform designed specifically for grocers to create hyper-personalized loyalty programs, promotions, and gamification throughout the entire shopping experience.
One platform. Endless possibilities
Build any promotional campaign you can imagine
Loyalty Management
Drive purchase frequency with flexible points, tiers, and multi-country rewards.
Promotional Engine
Centralize every offer on a single platform built to execute and manage promotions at scale.
Gamification
Turn routine grocery shopping into high-engagement experiences with missions and instant wins.
AI Promo Personalization
Deliver 1-to-1 offers that resonate with every shopper while optimizing your budget.
SOLUTIONS
Designed to drive real business impact
Loyalty in grocery isn't one-size-fits-all. Loyal Guru gives you the tools to influence shopper behavior, unlock new revenue streams, and build a lasting data advantage.
- Shape demand
- Reduce churn, increase visit frequency, and grow basket value through targeted upsell and cross-sell strategies
- CPG Collaboration & Monetization
- Run brand-funded promotions through your loyalty infrastructure — monetize your audience while offsetting promotion costs.
- Capture First-Party Data
- Turn every transaction into insight. Capture cart-level data and behavioral signals across all touchpoints to personalize at scale.
- Develop Loyal Customers
- Build long-term relationships that increase CLTV through personalized rewards and engagement mechanics that go beyond the discount.
PROMOTIONAL MANAGEMENT
The ultimate backbone
for all your promotions
Physical Ticket
Physical Flyer
The promotional workflow built for both:
Human-led strategy & AI Autopilot
A complete AI-Personalized promotional workflow
From Prediction to profit. Experience a robust, end-to-end promotional ecosystem that anticipates customer needs, prescribes the right actions, and autonomously optimizes every campaign to maximize your ROI.
01
Predictive AI
Granular AI propensity models
Create promotions
02
Prescriptive AI
Prescribing the best promotions
Create audiences
03
Forecasting AI
Performance Forecasting
Simulate and launch
04
Agentic AI
Promotions on auto-pilot
Measure
LOYALTY MANAGEMENT
The loyalty engine built for grocery
Run any loyalty program your business demands — from points and cashback to tiers and referrals — all from a single platform built for the pace and complexity of grocery retail.
Points, cashback & tiers — create membership schemes that drive habitual shopping
Rewards that resonate — from discount vouchers to experiential rewards tailored to your shoppers
Reward any behavior — basket size, visit frequency, category penetration, or specific product purchases
GAMIFICATION
Make grocery shopping a gamified habit shoppers love
Grocery is routine by nature — gamification makes it rewarding. Drive frequency, category trials, and brand affinity by turning every transaction into a step toward something worth coming back for.
Challenges & Missions — reward shoppers for hitting spend targets, trying new categories, or building weekly visit streaks
Instant Win & Spin the Wheel — inject excitement at checkout with real-time, SKU-triggered prize moments
Scratch & Win — drive app engagement and footfall with high-curiosity, high-dopamine reward reveals
AI-personalized games — deliver the right mechanic to the right shopper, from club-wide campaigns to 1-to-1 experiences
PROMOTIONAL ENGINE
Every promotion calculated in real time
at the speed of checkout
CPG COLLABORATION & MONETIZATION
Where grocer strategy meets
CPG investment
Give your team and your brand partners a shared workspace to plan, launch, and measure funded campaigns — with full retailer control at every step.
For Grocer Staff
Negotiation kit — define reach, mechanics, and expected ROI before committing to any CPG deal- Automated campaign creation — turn agreed CPG briefs into live campaigns without manual setup
- Full approval control — review and validate every CPG-submitted campaign before it goes live
- Unified performance view — measure the return of every funded campaign in one place
- Results sharing — close the loop with CPG partners through transparent reporting that builds long-term relationships
For CPG Brands
Self-serve campaign builder — create and submit targeted promotions directly, without going through the retailer manually- AI-suggested campaigns — get data-driven recommendations on mechanics, audiences, and timing based on shopper behavior
- Live campaign tracking — monitor performance in real time once the retailer approves and activates
- Shopper-level targeting — reach the right audience using first-party data, not just demographic proxies
CONNECTIVITY
Built to connect seamlessly
across your tech stack
TECHNOLOGY
A technology powerhouse
built for enterprise scale
Sophisticated Data Management
Built for the intensity of modern retail, delivering real-time responsiveness at the POS and ecommerce checkout. It handles the heavy lifting of calculating thousands of concurrent loyalty rules, promotional discounts in milliseconds—ensuring a seamless experience even during peak global traffic.
Best Security & Compliance
We are ISO 27001, SOC2 Certified, and GDPR compliant.
AI Enabled
Built on a cloud-native architecture, Loyal Guru applies the right AI to the right problem — from predicting individual shopper behavior to selecting the best offer for every transaction in real time.
Agentic Ecosystem
Purpose-built AI agents handle the heavy lifting of loyalty operations — from campaign optimization to anomaly detection — while giving your team the flexibility to build and deploy custom agents tailored to your own business logic.
CASE STUDIES
Explore how other enterprise grocers
are driving growth with Loyal Guru
Grocer
Minipreço: Revolutionizing Daily Savings Through Effortless Personalization
Minipreço redesigns loyalty around effortless, personalized savings delivered via app and receipt
Grocer
Cencosud Colombia: Driving Omnichannel Growth Through Data-Driven Personalization
A hybrid CRM + loyalty ecosystem that boosts identification at checkout and powers sustainable recurrence.
Grocer
Studenac: Transforming Grocery Retail Through Gamified Loyalty
Personalized challenges turn grocery shopping into a daily habit loop that boosts frequency and CLV.
Grocer
Hijos de Luis Rodríguez: Driving Digital Transformation through Deferred Savings
A multi-layered digital club with deferred savings, gamification and CPG-funded rewards.
Join the best sellers in the business and start using Loyal Guru to hit your targets today.
Truly global. Proven at scale.
Whether you are across the street or across the globe, our platform delivers. With over 100 countries active today, we bridge the gap between physical and digital retail, connecting thousands of POS systems to a single real-time engine that powers your growth everywhere.
